SHOT IN THE DARK
designing and branding a private bartending company
Shot In the Dark is a bartending business on the go for a variety of events and catering needs. I was asked to design a logo, and with it an entire brand identity for the company focusing on a black and white minimalist style.
LOGO
I was asked to create a simple logo using a monotone palette. After a few drafts, the client chose the more simple silhouette style.
BUSINESS CARDS
Using the same simple monotone style, I designed a new business card, being sure to utilize the company’s logo, information, and slogan.
MOCKUPS
I created a few mockups, including coasters for the company to use, as well as
an informational standee.
