REFINED
DESIGNING AND BRANDING AN ART SUPPLY COMPANY
REFINED is a brand designed to reinvent affordable and high-end art supplies for professionals, students, and hobbyists alike. This project aims to curate a cohesive brand identity and style guide to move the company toward success. The design started with a logo sketch and carefully progressed towards essential company materials and products.
IDEATION
In order to begin working on a logo I had to brainstorm multiple ideas from the keyword “mineral.”
LOGO
A logo was then created for a high end art supply company called REFINED.
LETTERHEAD SET
The next step was to create a business card for the company. Then, a full letterhead set was designed for the company to use.
Product Mockups
Multiple mockups were then created, including products for the company to sell.
